How do you distinguish yourself when everyone around wants to stand out?
I went to advertising trade shows yesterday. 700 exhibitors offering gadgets, gifts, my beloved print and… trade show booths, which is kind of meta :) Now I »
I went to advertising trade shows yesterday. 700 exhibitors offering gadgets, gifts, my beloved print and… trade show booths, which is kind of meta :) Now I »
I recently understood that qualitative study of your customer can be powerful for your marketing and product development. I also saw why it’s so few »
Apple has shown us a lot of new, sleek technology on Tuesday. Starting from facial recognition in the iPhone, through 4K Apple TV with HDR, up »
I recently heard about a product manager at a large, international bank. He's an owner of a financial product like a cash loan or something. He »
If you think you should advertise the features and benefits of your product, you're probably wrong. And All Marketers Are Liars by Seth Godin explains what »